I couldn't get away with wearing that on a daily basis where I live - maybe going hiking or camping, though. Not a bad idea having a specially designed hat, but I'm pretty sure that would take far longer to get setup than having some production hats emblazoned with a custom logo. They could always shrink the logo to a small (1.5" wide or less) on the back and leave the front blank.... I see those all the time.
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Experience is a hard teacher because she gives the test first, the lesson afterwards.