I imagine the company sells lots of these, but I can't imagine any woman really being better off:

"Safety Girl" Kit

I've noticed when they package "emergency gear" for ladies, they tend to choose the cheapest, silliest stuff available and wrap it up in bright, happy colors. The "Miss A Kit," mentioned here previously by me, is only $20 and is a halfway-decent concept, but is shabbily made. Cuteness aside, the "Safety Girl" kit is sorely lacking in supplies.

Yes, women have a few different needs when it comes to preparedness, but we don't need these "toys." It's starting to tick me off.
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