I carry at least a lighter, UCO storm proof matches and a fire steel. I usually have some in my pocket and redundant ones in my pack.
The key is more in the tinder. Cotton balls and petroleum jelly are great. I also use these in kits:
Ignite-o Quick Fire Or Similar I find in Home Depot at times
Esbit Always try them before you go out! Preferably in similar conditions to what you will be facing for real. These grill starters have a good form factor and are usually enough to get a fire going even in wet conditions, if you prep you fire properly.