Where I live(and work for that matter) most people are pretty prepared to go a week or more w/out any outside assistance. Getting snowed in or not having power for a week and living at least 20 minutes from a store or gas station makes most people think ahead. I also know there are those who don't prepare because they could care less or they can't afford it...

Overall, I think living further away from a big city makes more people be prepared by the nature of their surroundings.