People worry about numbers they can relate to.
A thousand, a hundred thousand or maybe even a million is a number they might be able to relate to, so they focus on it.
Billions and Trillions are just to big to understand.
It is the same thing with infrastructure. They get upset about a one million dollar bridge repair but fail to understand what not having a bridge there would cost them.

N.H. makes a lot of money from their outdoors recreation industry.
Let's be cheap about rescues.
Yup, lets make the back country only available to people with rescue insurance.