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Instead of figuring out how there brains work, people should think of members of the opposite sex, and people in general, as if they were machines, and operating the machines was the goal. If pulling a lever makes the machines happy and gets it to want to do what you want, then push that lever. If putting it in a certain position works, then put it in that position. If pushing a buttong works, do that. With people, there is not one button, position, lever, etc. there are many, and all will work at some time or another, so figuring out the right time to push a buttong, pull a lever, etc. is key.


I like that approach. Sort of an engineer's take on human resource management. BF Skinner did some work in this area back in the sixties, called it behaviorism. Behaviorists dispense with all the psycho-analytic talk therapy stuff and go directly to a stimulus-behavior- positive/negative reinforcement sequence. When applied clinically, instead of delving into the client's feeling about mother, the behaviorists go directly to telling the client, "If you act crazy, we will treat you as a crazy. If you want to live a normal, happy life, don't act crazy". Amazingly effective for some clients. Therapy consists of learning how to budget, manage a checking account, and act the way sane people act.

I conceptualized organizations as machines for a long time-figured if I tinkered with the design enough, I could eventually get it to run perfectly. After a few decades of experience, it became clear that the organization is not a machine, it's a mule: if you kick it, it will kick you back.

A lot of guys have doubts about the testosterone mind cloud explanation-supporters tend to be older guys and females. It explains a lot of behavior, but it is only a theory, with a theory's usual flaws.





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Dance like you have never been hurt, work like no one is watching,love like you don't need the money.