I am glad that Susans friend didn't wind up face down in a ditch. Her Guardian Angel must have been on triple time and hazard pay. Hopefully she will be open to a few suggestions now. I think that preparedness is the wrong term to use amonst the uneducated masses. Try "Risk Assesment" instead. As in its my "job" to assess the risks and take the appropriate steps. We are all, always going to get jeered at by some pig-ignoramus. That's alright, the sooner he gets his ass Darwined the better. Everyone else we help.
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I don't do dumb & helpless.