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http://www.equipped.org/ets_news_0104.txtCANDYMAKER DEMANDING ETS MEMBERS STOP USING THEIR TINS
In an unexpected move, Altoids, the international maker of
the curiously strong candy mint, is threatening Equipped
To Survive Survival Forum members with legal action for
using Altoids tins as survival kit containers. Taking the
recent actions of the recording industry as an example,
where individuals were sued by the RIAA for swapping music
files, Altoids said that swapping the contents of their
unique metal tin - mints - for so much "outdoor twaddle"
amounted to a breach of contract. "The tin says Altoids on
it," said a company VP during his tea break, "not bandages,
flints, and fishing line."
To keep good relations with the candy maker and to protect
its patrons, Equipped to Survive has entered into a
partnership with Apple Computer to create iTins, an online
store where ETS members who wish to create an Altoids tin
survival kit can obtain an empty Altoids tin to use without
repercussions. The special iTins Altoids tins do not
include any contents information, so there will be no
conflict. New standard size tins can be obtained for only
99 cents each. Smaller sized Altoids tins, such as those
for the breath strips and chewing gum, will sell for 55
cents each. A portion of the sales price will be
contributed to the Equipped To Survive Foundation.
Talks are also under way with the Kiwi shoe polish company
and several tobacco companies to include their tins. The
iTins web site should be up and running by March 32, 2007.
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