For the price, it's not bad. Not quality components I don't suspect (EB seems to have gone down hill a bit) but it might be just the sort of non-threatening thing to initiate the reluctant. I have a co-worker who thought preparedness in Chicago (in the middle of civilization for Pete's sake!) was ludicrous. But, after 9/11 and Katrina she's thinking a bit differently. This might be right up her [rat-infested] alley.