I would say assemble your own. It is much more fun. I have been into survival since the 1980's [back when American Survival Guide Magazine was still published -- and that got me started]. Back then, the products were extremely limited in quality and availability and now new products come out all the time and you see them and add them to your kit. Some have favorite knives and multitools, fire starters, water and purifiers, etc. Just read the board for the variety of opinions on any given item. It can get expensive, so don't buy everything at once. The hunt for the perfect kit is the challenge, a great learning experience. And fun for the gadget-aholic like me. And I have been working on mine for almost 25 years!