Burncycle,
The pictures are not to scale because in the wisdom of the artistic editors at Field & Stream, they felt they would "look nicer" all the same size. Originally they were photographed so you could determine their size in relationship to each other. Makes sense, unless artist get involved. Now, for the sake of art, you can't tell the size of any of the items. The whole idea of the article is to pick the specific component that fits the selected container. This is what happens when art over rules common sense. Hopefully, most people reading the article will figure this out, or their survival kit will really look peculiar.
Fox10