I love the percentages figured out to two decimals, while the margin of error is ??? - probably at least 5 per cent (their methodology section gives no clue.

I spent bunches last year, and the year before that, etc. on disaster supplies - for me, it's called camping and outdoor gear. Indeed, when I left home for real last month, the stuff in my vehicle was indistinguishable from what I carry when going on a back pack trip. The additions were our cat, the family photos, and important papers (the TP in particular).

It would have been nice to see some geographical analysis - How many "fallout shelters"ended up in Tornado Alley?

When I am in a "prepping" mode, my biggest challenge is organizing my collection of outdoor gear and tools, so that I know where everything is, and I can get my hands on stuff if and when I need anything in an emergency.