I was ready to get outraged, but upon a closer examination, the article turned out to be a thinly-veiled ad for a number of fine knives. The author is trying to sell something. I don't know if we need to read too deeply into that. I find the introduction without any substance, and I don't take any of it seriously.
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I'm in agreement that it's a sales article instead of serious journalism. The writer is is leveraging off of an increasing penchence for security theater to promote buying high end knives as show pieces instead of EDC usage.