I love LSD NiMH batteries, but they are not really marketed differently from the old NiMH batteries, so I think the majority of consumers wouldn't even know that they should care about the difference. Go to a display for Duracell NiMH batteries in any big box store. The typical consumer has no idea whether they are the older NiMH or the newer "Duraloops" since you'll often find both types on display if there indeed Duraloops on sale at that store. And most people I know have never heard of Eneloops, let alone more niche brands of LSD batteries.