Back about 1980, when I lived in Denver, one of our geologists was going out to a well in eastern Montana one winter evening. It wasn't a blizzard, but was very cold, and she got stuck in a drift. She could see lights from a ranch, which appeared to be only a mile or so away.
She was a young women from the east coast, without much outdoors background, and in her first year or so working in the Rockies. Back in those days, management wasn't too carefull about field safety training for new hires, or for making sure they were properly equipped before sending them out in the winter. In fact, management paid almost no attention at all to such things.
Long story short, the ranch was more like 7 or 8 miles away, and the young woman ended up getting frostbitten feet before she reached the ranch. Fortunately she recovered without losing any toes. It was a good wake up call for management, a "teachable moment" so to speak. After that they started making sure people had at least some minimal training and had some proper winter gear. They also started to require folks to carry some minimal emergency gear in the field vehicles so they could wait in the rig if they got stuck. It still wasn't as good as it should have been, but it was at least a step in the right direction.
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"Toto, I've a feeling we're not in Kansas any more."
-Dorothy, in The Wizard of Oz