burn--yes i have a few.in the PFD storm matches and a small Bic.
in the clothes i hope i'll be wearing when i get ashore i'll have a fire steel along with the knife i always carry.
the bubble wrap and zip locks,i use two,have worked so far but i'm careful about how i handle the PFD,not sitting on it or tossing it around.
and yes those are the rations.i had a lucky buy a couple years ago.the ones in the photo are just a couple of what i can cram in the pocket.added to hot water they make a filling mush,thats what the spoon is for.
i had a bigger kit that i made a Youtube demo of but feel i don't need anything that complex anymore as a PLB is my next big buy for 2014 trips.
the canoe country in northern Minnesota has a lot of birch and pine so once you can beat that first hour of wet and cold it's easy to find what you need to make a big fire.



stomping on a rotten birch log and cutting or just pulling off the bark and i would have a fire in seconds.which i have done plenty of times for a shore lunch of fresh fish!