I've found that simple isn't fashionable anymore. Pity. Sometimes I want bells and whistles but often I want something simple that just plain works. That's what I love about my JETBeam BC-series lights. They only have two modes and a clicky. All the clicky does is ON/OFF, with the two modes selected by twisting the head. That's perfect for me. My Fenix E01 is also perfect, just twist ON/OFF, just looking for something like that but brighter.