Pardon an iconoclastic view, but it seems more like it is designed for the well-heeled wanna be, but is impracticable.

1) weight: from the video, it seems they are proposing it could be towed by a bicycle, or at least by a bicycle with at power assist with batteries. OK, how much does it weigh, and where are the solar panels to recharge to bicycle batteries? How far can you actually tow it? If you tow it with a car, there are a lot of alternatives, many more practicable.

2) it seems to be set up for 1 person, (the bunk inside) (maybe 2, but not clear).

3)Where are the solar panels to charge the batteries for the lights, even if not the batteries for the tow bike?

4) why do I need a kayak? I can think of a lot of more useful things in a survival situation...

It really seems more a marketing concept than a functional piece of Bug out or equipment . . .
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"Better is the enemy of good enough."