The SK Mountain looks to reasonable value at around $35.

For $35-$50 (RRP) I would probably just get another Hultafors Grovkniv GK Carbon Steel knife for around $7 and spend the rest on a proper flashlight (TANK007 TK-568 @ $14.50), Whistle (Fox 40 @ $5.50) and Signal Mirror (Starflash @ $11), Ferrocerium Rod ($5) and would probably still have enough over for a Bacho Laplander if paying full UK prices for the Les Stroud SK Mountain (if and when it becomes available)

Looks like the Les Stroud Camillus line has come out the same Chinese factory the Bear Grylls line came from.