A tiny country in Northern Europe called Norway.
Norway's population is only slightly larger than that of the Puget Sound. Without more detail about its PSAs, it's pretty tough to draw parallels with a PSA campaign to be aimed at the American adult population of roughly 210 million, living in far more diverse styles. I'm not opposed to the idea of PSAs; other way around, actually. I just question the efficacy of broad-scale survival PSAs here.
Simplicity can be not only the most valuable tool, but the hardest to achieve. I very much laud the goal, but am skeptical of the tool you propose. I say that with a great deal of respect, and hope that this comes through in what I've been writing.