The more we allow the pop culture to drag us away from Christmas and toward Xmas, the less sense it all makes. The decay became even more clear to me as I watched a TV ad where with great fanfare, a national retail chain advertised the holiday as "Giftmas".
All religious views aside, movies like "The Town Christmas Forgot" help bring back the spirit of the season.
http://www.daemonstv.com/2010/11/24/the-town-christmas-forgot-hallmark-starring-lauren-holly/