The board meeting for the 2 wheeled contraption must have been hilarious.
'Lets call it Seque.'
'What the hell is Seque.'
'Well its seque, the transition from one story to another, its a perfect allegory for this revolutionary form of human transportation for those that can't be bothered or too lazy to walk'
'But folks won't understand!'
'Hmm, lets call it Segway instead'
'Great, that's settled then!'
The traditional method of naming high technology products has moved on a little.
http://www.youtube.com/watch?v=uK6pPw1pGEE