i have tryed/used 3 type's:
-the NATO one
-the coughlan waterproof matches ( the small tiped one )
-hurrican matches

the coughlans are good for normall use and wenn you don't have tinder, the NATO type are very hard to get out wenn it is going, but needs tinder and are harder to strike ( i have never been able to light one on the striker of the vial ), the hurrican matches are almost like the NATO once, but smaller ( has a slightly less burining time ) and is cheaper.

I put the coughlans and the NATO once in mine kits.