After going back and re-reading the article a little more carefully, I do see how the it could be taken in different ways. One could read it and come off thinking that being eco-friendly at all costs, rather than practical, is her primary goal. But, maybe there is something more to it. It might be that she is just trying to encourage preparedness without scaring people away by giving it a more "marketable" view. I'm guessing that writing an apocalyptic, "grab your guns and head for the hills" type article for treehugger magazine probably wouldn't go over to well with the editors and their readers, so she is just using this as a way to inform people of the deficiency of a store bought kit and get them thinking about preparing for an emergency. She mentions how hard it is to find an emergency kit with all green items, and it's up to the reader to decide what's important. So she's not completely oblivious to some of the compromised you have to make. Also, she's definitely taken steps in the right direction by adding reusable bottles, water filtration, and solar power devices to her kit, so it appears that she's more intelligent than we give her credit for. Either way, being "green" and semi-prepared is better than not being prepared at all.