Lon: What do you normally buy at the store? Non-fat there, too?
At the grocery store, we don't get fat-free (Skim) milk; we buy the 2% or 1% milk. I can't even remember the last time I drank Whole milk; so, I guess that's why the powdered milk is not objectionable to me.
When I mix the milk from powder, I usually add an extra scoop
... to me, that tastes a little "richer" than the store-bought (1% or 2%) milk, even though my mix is fat-free.
Others might disagree, that's just what suits me.