So WHAT can we do to get 96 hour readiness to 70% of the population? That's a goal.
Perhaps FEMA needs a more realistic updated Tagline on their publications and then start from there.
Something like;
FEMA Will be there for You. Well we might be, but you know it depends on how bad it gets, but you can be sure we'll at least try our best from the resources that are available.rather than just 'FEMA Prepared Responsive Committed'