All you can do is make the information available and encourage them where you can. Left to their own reasoning, most folks will eventually figure it out, and when they do, that's when they will turn to places like this for guidance.

How's that cliche go? You can lead a horse to water...
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The ultimate result of shielding men from the effects of folly is to fill the world with fools.
-- Herbert Spencer, English Philosopher (1820-1903)