Simple Mora knives are good. Except for their high-end line your unlikely to impress anyone but survival is not a beauty contest. Simple and sturdy is good enough.

I used to be impressed by the latest blade du jour. Often going for $400 and up. I have seen my share of high dollar gear fail, get stolen or lost. I watched a grown man just about cry when he realized his $1200 knife had fallen out into the river during a canoe trip. Luckily someone in a following group spotted it under water, retrieved it and returned it to him. This took considerable amount of effort and risk. The man barely even thanked the guy who returned it. IMHO a lot of people who are gear snobs are pricks and generally not good company.

One of the nicest camping couples I knew used shower curtains for a rain capes, a tarp for a tent, blankets for sleeping bags and tennis shoes and USGI jungle boots for footwear. They stayed warm, dry, well fed, happy and covered more miles than just about anyone else. They were also very good company and were always helping people out.