I see a lot of wire saws- not a fan. I did notice that at least one kit has both a sierra saw AND a wire saw.
Don't like the camo cases of the hunters kits, that's just a poor choice in my opinion- if it is big enough you need a pack, then the kit should be brightly colored and the pack camouflaged at your discretion.
Baked potato blankets- ok. But you can do better.
I'd like to see the kits spread out, and their line item modules (FAK, fishing kit) itemized, so we can make a better determination.
I saw a lot of Goghlan brand gear. Some of their stuff is hit or miss and you can often do better for not a lot more if you are buying in bulk.
We've seen better looking, we've seen worse looking kits. And some of the worse looking ones were actually pretty good, while some that were pretty sexy ended up being less than wonderful. Only one option I see- someone has to buy a sample and critique it, or maybe we could get one for Doug to critique.