Hmm, were I to make a comparison in marketing fraud, I would say someone who sells cordless phones calling their product a cell phone would be about the same as in this case.

As for the widespread use of real PLBs creating an unworkable system, researching the use of the technology more ought to lead you to a far different conclusion. Again, that would be like saying that too many people using cell phones makes the system unusable.
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The ultimate result of shielding men from the effects of folly is to fill the world with fools.
-- Herbert Spencer, English Philosopher (1820-1903)