You're obviously not a woman (the screenname gives it away). I can actually believe it, for a lot of the females I know, skin products are like crack cocaine. Forget about money, gold, or ammo, the real bartering meduium is going to be hand cream and skin lotion.

I think since the list is somewhat vague (what type of emergency, where, what season?) it's going to have some items that probably don't make sense. Firewood and thermals isn't going to be very useful during hurricane season, and items for a ice storm aren't going to be needed for an earthquake.