The first estimates of magnitude, epicenter, depth, focal mechanism, etc are all done automatically by software, using a network of seismometers. This is very useful technology. For example the tsunami warning centers use this sort of thing to decide if they need to put out a warning. Later analysis by humans can refine and improve those estimates, so you might read tomorrow that the magnitude is slightly different from this first estimate.
The severity of shaking one feels is somewhat dependent on local geology. For example, bedrock behaves differently than artificial fill. The "did you feel it" data is useful for estimating risk in future quakes, for various local areas. Also for different kinds of structures. A single observation doesn't mean a lot, but large numbers of "crowd sourced" observations from around an area start to build a picture. I always try to fill out the "did you feel it" when I feel a quake.
Science is cool!
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"Toto, I've a feeling we're not in Kansas any more."
-Dorothy, in The Wizard of Oz