+1 heartily agree with Chaosmagnet. Overpriced and under quality. Basically you can do much better buying contents individually.

Sterno fuel is ok for chafing dishes but inadequate for cooking or water purification. I have a folding shovel like the one depicted and it is ok but needlessly heavy. I prefer a model with a wooden handle. No name multitool - get a Leatherman.

You should try out the components in this kit, at least in your backyard or on a camping trip where shortcomings will not result in a crisis. There is a lot you will replace.
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Geezer in Chief